ALPHA ORIGINAL / ART DIRECTION
Scarlet.
Turn the feeling up.
A red stage environment explores intensity, scale and the drama of a single dominant colour.
THE DIRECTION
Make the
feeling visible.
Let one powerful hue own the scene. Shape depth with dark edges and a precise centre of attention.
Original stage concept artwork included in the Spectrum motion study.
Daylight and Scarlet appear within the complete Spectrum study. Original silent motion study animated from AI concept artwork. No client, campaign result or live-action shoot is claimed.
Your story.
A new direction.
Use this concept as a conversation starter. The final scope, people, deliverables and schedule would be agreed around your project.
Plan something inspired by Scarlet ↗